“It doesn’t compute until they’re gone, so tell them now.”
An agency in Vancouver brought fathers and their kids into a studio, but didn't tell them what the resulting video would be about.
Echo Stories founder and president Samantha Reynolds grew up without knowing her father. She was inspired by the way her filmmaker husband, Pete McCormick, interacts with their kids.
"I began to see that dads bring something totally different to their kids," she wrote in a blog post. "I suddenly saw all my great male friends as magical fathers."
